LOVVERS (before you ask it’s two “V”s because it looks good) made a record in 2009 – ‘OCD Go Go Go Girls’ – that in their own words is an unconventional weird pop record. Comparisons to Mark Sultan and Clorox Girls are clear but it kicks off with something that almost resembles The Clash. This isnt “Overpowered By Funk” but more “Career Opportunities” then next we get the Ramones meets Minutemen then 13th Floor Elevators.
Whilst this is budget rock, this time around the budget was actually pretty good so they relocated to Jackpot! Studios (owned by Larry Crane, editor of Tape Op Magazine) in the musical Mecca of Portland, Oregon. With Pat Kearns (Red Dons, Clorox Girls, Exploding Hearts) manning the desk they set about making a record that you’re definitely going to want to keep spinning for some time from now.
The album is new-meets-old but by the end its fuzzed out Woodstock. This is vintage stuff; a completely analogue recording. New instruments have been embraced but when was the last time an independent English band made an interesting, raw, guitar record?
As LOVVERS frontman, Shaun Hencher puts it there’s a wealth of American bands, it’s a good time, but when was the last time we championed our own? With bands like Shitty Limits, Hipshakes and, hopefully, us raising the stakes, surely it’s time for people to stop listening to what they’re told and make up their own minds. And when was the last time that happened? (If I remember correctly there was a baby on that cover as well.)
