Another huge act to join Divsion for online press, The Stone Roses became part of the family for the re-issue of their seminal debut album, which was released 20 years ago, in 1989. Following in the footsteps of previous major artists on our roster, we saw huge coverage on sites from ISPs, mainstream sites, indie sites, blogs and everything in between.The album catapulted the Manchester band to major heights and that particular record has been named by many as the greatest debut of all time and one of the most influential records in British music history. With a pedigree like that, it was an opportunity not to be missed and we were only too glad to become part of the team.
Working with world-renowned producer John Leckie was just one of the highlights of the campaign which brought a lot of joy to a lot of journalists, and ourselves, especially with the amazing packaging of the re-issues. Long may it continue!
